Photo: European Union
The Council today adopted a regulation to ban unjustified geo-blocking in the internal market.
Geo-blocking is a discriminatory practice that prevents online customers from accessing and purchasing products or services from a website based in another member state.
The new law will remove barriers to e-commerce by avoiding discrimination based on customers' nationality, place of residence or place of establishment.
"The end of geo-blocking means wider choice and consequently better deals for consumers and more opportunities for businesses. The Bulgarian presidency attaches great importance to the digital economy. I want to compliment previous presidencies, the Parliament and the Commission for the collective success in taking forward the European Digital Single Market."
Lilyana Pavlova, Minister for the Bulgarian Presidency of the Council of the EU
Read the full press release here.
Visit the meeting page on the website of the Council of the European Union.